Personal mark - Brand Standards

Create my personal mark and system to be utilized through all touchpoints.

Through studying my past design work I started sketching logos that utilized my initials and stylized fonts. Through peer critique, I began to explore using pure fonts to create my mark while committing to my original plan of initials.

Typeface “Regulator Nova” with its unique lowercase “g” that worked with my design sketch. Typeface “Komet” helped round out the branding system that is utilized throughout this portfolio and implementation on other touchpoints

 
 
 
 

Process work.

Down the visual research rabbit hole.